Michael Rawlinson

Commercially Leveraging IP in the Digital Creative Industries

How Britain’s World-leading creativity can bring value to the economy, businesses and society.

Conference Opening, day 1, afternoon

Highlighting the value and importance of Intellectual Property to our economy and society, Michael will showcase examples from the UK’s interactive entertainment industry, demonstrating the UK’s role as a leading, creative force and innovator on the world stage.

Michael Rawlinson is Director General of UKIE.

Michael joined UKIE (then known as ELSPA) in 1999, first as General Manager and later promoted to Managing Director. Michael was also instrumental in helping to set up the gold standard pan-European PEGI rating system for games in 2003.